Olle Nordell

Senior copywriter who enjoys exploring the passion in brands - and find ways forward with accurate voice and attitude. The formula is finding the why in any assignment, and get behind the hard work to make that brand interesting. 

A lot of what I do, is text. Obviously. Channeling endless whiteboard clutter into words that change people. But aside from campaigns, I am as much involved in strategy, transforming corporate visions into hands-on creative guidelines for a new world, tonality documents, brand platforms and communication structures. Stuff which potentially can affect retail strategies, product innovation and business ideas.

Anyone who’s been inside the ropes, knows that significant creative brand work goes nowhere without a commited team in play. I join these teams. As a temporary member, as a longterm partner, or I set them up from scratch myself. Agency based, or inhouse. 

Previously, I have contributed to agencies such as Garbergs, ANR BBDO, sandellsandberg, Identity Works, Happy F&B, Kurppa Hosk, Bold, Studio NOC, Abby Priest and Jung relations – on assignments ranging from Audi, H&M, Folksam and Festis, to Fjällräven, Tretorn, Mercedes-Benz and Bregott.

That's pretty much it. Now click on 'contact'.

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